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Anytown Arizona

Local non-profit organization direct marketing campaign towards donor prospects to support students age 12-17 for Summer Leadership program.  Campaign established for this program while applying the brand and logo also created by Lucky Dog Creative.



Arizona State University Biodesign Institute

Launching a new College while establishing a brand look and feel was the challenge in this series of advertisements. New banners, flyers and a series of print tools were created to drive awareness of each program area within the Institute while utilizing the campaign to launch the opening of this new College within the University.



Body Positive

Events often require consistent and direct advertisements to drive prospects to take action – participate, donate money, attend, sponsor, etc. This direct mail campaign targeted prospective donors to attend an annual fundraising event, Night for Life, for a local community service organization.



College for Financial Planning

Leveraging the nostaglia of past ad slogans, this campaign for The College’s programs targeted the financial services sector with a unique image and message – setting them apart from the competition and gaining an increased awareness of the College's programs.






Chandler Public Library

Libraries are the source of many strong programs based upon the changing needs of the community. This ad campaign (a series of related ads and flyers) targeted families within the Chandler community regarding a program to increase reading awareness in early childhood.





Citizens for Digital Communications

This political advocacy group needed an ad to attract a college demographic and move them to action to affect pending legislation. This ad was run in print publications and used as a flyer at various trade shows and information areas. A logo was also created for this specific group established for this legislative issue.



The Destination Manager/Hyatt

This event planning organization needed an advertisement that would work both as a print ad and a flyer to promote their event planning services through the Hyatt hotel chain. The target audience were those corporations and organizations who utilize outsourced event planning services to design, schedule and implement their special events.



FEZ Restaurant & Bar

Contemporary, urban bar and restaurant advertising awareness campaign to announce launch of new business. Campaign focused on hip atmosphere and neighborhood vibe - a retro feel for today's consumer.




Macy Metro

Print advertising campaigns for Roosevelt 11, an urban infill condo development in Phoenix, AZ. Multiple audiences were targeted to attract home buyers in this up-and-coming downtown neighborhood.



Phoenix Mercury
Arizona's professional women's basketball team sought a new approach to targeting their audience in order to promote their upcoming season. Going more edgy with the copy and a more powerful image, the Mercury accomplished attracting those who might have previously been unaware of the team and their presence in Arizona.



Phoenix Theatre

Series of individual, but related advertisements to promote the season of shows for Phoenix’s largest and oldest theater production company. Included in each ad was an original logo designed specifically for the production.



Resort Suites

Rebranding campaign to establish Resort Suites as a primary golf destination planner. Campaign included print, outdoor, direct mail, flyers. In addition, a new logo and tagline were created to enhance the new look and feel.



Southwest Center for HIV/AIDS

Launch of the new brand of the largest community HIV/AIDS service organization in the Southwest. While directing attention to the issue, the campaign focused on specifically how the Center is addressing the challenge.
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